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This website has the following in the site, "When youre battling against the weather, the clock and the deadline, you need kit that hits the ground running and wont blow the budget - kit like TROJAN." Our analyzers analyzed that the web site also stated " We look at workwear differently because we know you do too." The Website also stated " We know you want gear that delivers in your workplace but also looks the business when youve done for the day. So whether youre buying workwear, boots or clothing for yourself or a whole team, you can trust TROJAN." The website's header had Trojan as the most important search term. It was followed by Looks Good Works Hard, Get Kit To Match, and Trojan Workwear which isn't as highly ranked as Trojan. The next words they uses is Tough. Workwear was also included and might not be understood by web engines.